“Virtual assistants are independent contractors who (from a remote location, usually their home or office) support multiple clients in a variety of industries by providing administrative, creative, and technical services.” International Virtual Assistants Association

Virtual Assistants or VA’s have been around since the early 1990’s and despite being a growing industry I am still surprised to find that it is still relatively unknown. When asked what I do I reply “A Virtual Assistant or VA”. I either get “Wow, that’s great” or more often than not a completely blank look along with a prod in the arm and “you don’t look very virtual to me”!

So now I tend to give the reply “I provide administrative services and support to companies, entrepreneurs and busy professionals” which seems to sum it up in. People are often unaware of the technology which makes it possible for VA’s to do their jobs and not be positioned in someone else’s office. I am constantly amazed by what’s out there, free and subscription based, which makes my work life as a VA easier and possible.

So, Virtual Assistants or VA’s are professional people who support businesses with the administration, clerical, technical, marketing, creative and day-to-day operations. VA’s are independent contractors, not employees and do the same work as office based staff, not in your office but their own. They only charge for the time spent on your work so you’re not paying for office space & equipment, tax & NIC, coffee breaks, holidays and time off when ill!

At the end of the day, there must be plenty of jobs that you would like to move off your desk to that of an assistant. Some businesses do not need a full-time assistant, so the answer is using the services of a Virtual Assistant. Think about the daily, weekly or monthly tasks which you either dislike doing, haven’t got the time to do or just don’t know how to do. If you work out how much time you spend on these tasks you’ll see that your time is best utilised concentrating on the core aspects of your business. Think about the time you spend doing some of the following: database management, bookkeeping, blogging, social media marketing, website updates, marketing support, handling emails, arranging appointments, research and much more

It’s all about cost-effective delegation, so do what you do best and delegate the rest!



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